OUR STORY

The Story of Chitraka Fabrics

Every fabric has a heartbeat.
Every colour has a meaning.
And every design begins with a story.

Chitraka Fabrics was created by two women who believed that fabric is more than material — it is identity, emotion, and art.

Our Story

Sukanya

THE EXPERT

With 16 years of deep expertise in boutique design, fabric selection, bridal materials, and fashion craftsmanship, Sukanya has spent her career understanding the language of textiles. Her eye for detail, her experience in handwork, and her understanding of customer needs form the foundation of Chitraka's quality.

Tejaswini

THE CREATIVE

Young, passionate, and endlessly creative, Tejaswini brings the spark of modern style. Fascinated by textures, colours, and fashion trends, she transforms fabrics into experiences with her innovative vision.

Together, they blended experience and imagination, creating a brand where tradition and trends meet beautifully.

And thus, Chitraka was born —
a place where every fabric tells a story, and every customer becomes part of that story.

Mission

To blend tradition, craftsmanship, and modern creativity into premium fabrics that inspire confidence, celebrate individuality, and help every customer express their unique style.

Vision

To become South India's most trusted and loved fabric destination — known for handcrafted quality, innovative designs, and a personalized experience that transforms every fabric into art.

Our Values

The principles that guide everything we do at Chitraka Fabrics

Craftsmanship

We honor fine work and attention to detail.

🎯

Authenticity

Every fabric is selected with honesty, clarity, and care.

🎨

Creativity

We embrace bold imagination and fresh ideas.

💝

Customer First

Every visit, every selection, every purchase matters.

🌿

Sustainability

We believe in responsible sourcing and mindful production.

💡

Innovation

Blending tradition with modern design for timeless elegance.

Why Chitraka?

16+ years of expert industry experience

Exclusive handpicked collections

Fabrics you won't find in regular stores

Modern curation by Tejaswini

Personalised fabric consultation

Honest pricing with premium quality

Bridal & festive-special collections

New trend-based arrivals every week

What We Offer

A curated collection of premium fabrics for every occasion

Bridal Fabrics

Organza, Chiffon, Georgette

Fancy Sequence & Embroidery Fabrics

Silk & Semi-Silk materials

Western & Indo-Western Fabrics

Designer Dupattas

Maggam Work Materials & Laces

Custom fabric styling & suggestions

Exclusive prints and premium textures

Our Promise

Quality you can feel

Designs that stand out

Fabrics that last

A friendly, personalised experience

Collections that match every occasion, every style, and every dream

Behind the Name — 'Chitraka'

The word Chitraka reflects art, creativity, detailing, and beauty — the essence of what fabrics represent.

It symbolizes the idea that every fabric is a "chitra" — a painting — waiting to become something meaningful.

Welcome to Chitraka Fabrics

Where threads turn into art,
Textures carry emotion,
And every fabric becomes a story you wear.